{"id":885,"date":"2021-02-04T11:09:06","date_gmt":"2021-02-04T10:09:06","guid":{"rendered":"https:\/\/www.spi-discount.net\/blog\/?p=885"},"modified":"2021-02-04T11:09:32","modified_gmt":"2021-02-04T10:09:32","slug":"comment-developper-ses-activites-commerciales","status":"publish","type":"post","link":"https:\/\/www.spi-discount.net\/blog\/comment-developper-ses-activites-commerciales\/","title":{"rendered":"Comment d\u00e9velopper ses activit\u00e9s commerciales\u2009?"},"content":{"rendered":"<div>\n<p>Voir se d\u00e9velopper leurs activit\u00e9s commerciales constitue l\u2019un des grands d\u00e9sirs de tous les entrepreneurs. Pour atteindre cet objectif crucial, ces derniers sont en permanence en qu\u00eate des m\u00e9thodes \u00e0 utiliser pour faire accroitre leurs entreprises. La bonne nouvelle est qu\u2019il existe aujourd\u2019hui plusieurs m\u00e9thodes et moyens dont la mise en \u0153uvre permet d\u2019obtenir les r\u00e9sultats escompt\u00e9s. De quelles m\u00e9thodes s\u2019agit-il\u2009? Quels moyens utiliser pour faire d\u00e9velopper ses activit\u00e9s commerciales\u2009? D\u00e9couvrez ci-dessous les r\u00e9ponses \u00e0 ces questions pour la prosp\u00e9rit\u00e9 de vos activit\u00e9s.<\/p>\n<h2>Mettre en place le syst\u00e8me click &amp; collect<\/h2>\n<p>La mise en place du <a href=\"https:\/\/www.petitdrive.fr\/\">syst\u00e8me click &amp; collect pour commerces<\/a> constitue une excellente m\u00e9thode pour faire accroitre votre commerce. En effet, ce syst\u00e8me est indispensable pour de nombreux commer\u00e7ants pendant les p\u00e9riodes de confinement entrain\u00e9es par la pand\u00e9mie de la Covid-19. Cependant, il convient de souligner que cette m\u00e9thode n\u2019est pas r\u00e9serv\u00e9e aux p\u00e9riodes de crise sanitaire. M\u00eame en temps normal, le click &amp; collect demeure un service que la client\u00e8le appr\u00e9cie \u00e9norm\u00e9ment. Le click &amp; collect est une cat\u00e9gorie particuli\u00e8re de retrait en magasin dans lequel\u00a0:<\/p>\n<ul>\n<li>La commande se fait en ligne\u2009;<\/li>\n<li>Le produit est achet\u00e9 et retir\u00e9 aupr\u00e8s du m\u00eame commer\u00e7ant\u2009;<\/li>\n<li>Le produit est rapidement disponible.<\/li>\n<\/ul>\n<p>Il est primordial de pr\u00e9ciser que vous devez respecter certaines bonnes pratiques pour avoir du succ\u00e8s avec ce syst\u00e8me. Pour une exp\u00e9rience client optimale, le produit doit \u00eatre disponible en stock. Cela signifie que le produit command\u00e9 doit \u00eatre d\u00e9stock\u00e9 rapidement et mis de c\u00f4t\u00e9 pour le client. Entre autres avantages de l\u2019activation du syst\u00e8me sur votre boutique en ligne, on note la possibilit\u00e9 pour le client de choisir simplement le retrait sur place dans les options de livraisons. D\u2019autres strat\u00e9gies peuvent aussi booster votre commerce.<\/p>\n<h2>Cr\u00e9er des partenariats<\/h2>\n<p><a href=\"https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-887 alignleft\" src=\"https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912.jpeg\" alt=\"\" width=\"401\" height=\"267\" srcset=\"https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912.jpeg 1200w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-300x200.jpeg 300w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-1030x686.jpeg 1030w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-768x511.jpeg 768w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-600x400.jpeg 600w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-200x133.jpeg 200w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-705x469.jpeg 705w, https:\/\/www.spi-discount.net\/blog\/wp-content\/uploads\/2021\/02\/ed2e0bc066eee3952c42e03013543912-450x300.jpeg 450w\" sizes=\"(max-width: 401px) 100vw, 401px\" \/><\/a><\/p>\n<p>Vous pouvez d\u00e9velopper votre activit\u00e9 commerciale \u00e0 moindre co\u00fbt gr\u00e2ce aux partenariats. La finalit\u00e9 de cette m\u00e9thode est de miser sur la compl\u00e9mentarit\u00e9, la mutualisation des co\u00fbts pour de la communication \u00e0 plusieurs, des offres crois\u00e9es\u2026<\/p>\n<h2>\u00c9tablir un bon diagnostic<\/h2>\n<p>Le d\u00e9veloppement d\u2019une activit\u00e9 commerciale d\u00e9pend obligatoirement de l\u2019\u00e9tablissement d\u2019un diagnostic. Il doit d\u2019ailleurs \u00eatre la premi\u00e8re \u00e9tape. Vous pouvez le r\u00e9aliser vous-m\u00eame. De m\u00eame, vous avez la possibilit\u00e9 de confier sa r\u00e9alisation \u00e0 un consultant ind\u00e9pendant. Ce dernier doit quand m\u00eame r\u00e9pondre \u00e0 la logique de l\u2019analyse de votre entreprise et de votre march\u00e9 pour mieux les comprendre et identifier les axes d\u2019optimisation. Gr\u00e2ce au diagnostic, vous pourrez identifier les axes \u00e0 am\u00e9liorer, les cibles manqu\u00e9es, les offres packag\u00e9es \u00e0 cr\u00e9er, les prestations ou les produits \u00e0 abandonner, les nouveaux produits et les nouvelles prestations \u00e0 d\u00e9velopper\u2026 L\u2019\u00e9tablissement d\u2019un bon diagnostic vous permet d\u2019\u00eatre efficace sur la piste du d\u00e9veloppement de votre activit\u00e9 commerciale.<\/p>\n<h2>Miser sur le bouche-\u00e0-oreille<\/h2>\n<p>L\u2019une des strat\u00e9gies les plus performantes pour d\u00e9velopper son commerce est le bouche-\u00e0-oreille. En effet, chaque client satisfait devient imm\u00e9diatement un ambassadeur. Ainsi, il sied de vous appuyer sur les clients pour faire connaitre votre commerce afin d\u2019augmenter votre chiffre d\u2019affaires. Pour entretenir le bouche-\u00e0-oreille, vous devez connaitre les strat\u00e9gies n\u00e9cessaires pour : bichonner vos clients, entretenir vos relations sur le long terme, motiver la recommandation ou le parrainage, jouer la carte des r\u00e9seaux sociaux, jouer la carte des r\u00e9seaux professionnels\u2026 Ce moyen se r\u00e9v\u00e8le tr\u00e8s efficace pour d\u00e9crocher de nouvelles affaires, en particulier \u00e0 l\u2019\u00e8re du num\u00e9rique.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Voir se d\u00e9velopper leurs activit\u00e9s commerciales constitue l\u2019un des grands d\u00e9sirs de tous les entrepreneurs. Pour atteindre cet objectif crucial, ces derniers sont en permanence en qu\u00eate des m\u00e9thodes \u00e0 utiliser pour faire accroitre leurs entreprises. La bonne nouvelle est qu\u2019il existe aujourd\u2019hui plusieurs m\u00e9thodes et moyens dont la mise en \u0153uvre permet d\u2019obtenir les [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":888,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-astuces"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Comment d\u00e9velopper ses activit\u00e9s commerciales\u2009? - Blog SPI Discount<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spi-discount.net\/blog\/comment-developper-ses-activites-commerciales\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment d\u00e9velopper ses activit\u00e9s commerciales\u2009? - Blog SPI Discount\" \/>\n<meta property=\"og:description\" content=\"Voir se d\u00e9velopper leurs activit\u00e9s commerciales constitue l\u2019un des grands d\u00e9sirs de tous les entrepreneurs. 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